Mammut Sports Group
Clothing and mountaineering equipment.
In October 2020, Mammut also presented the new collection to a broader audience for the first time as part of the Digital Brand Convention, at which talks were also presented on sustainability, innovation and safety. Various products launched in the clothing, footwear and equipment categories again won awards in 2020, including the Eiger X Halo clothing line, which won the ISPO Gold Award. Despite the challenging market environment created by the pandemic, work progressed on innovation projects, such as the project to expand the collection of laser-fused Photics down jackets and the market launch of T-shirts made from recycled climbing ropes. These projects also included market testing of Climbax, the world’s first climbing tracker, which was also the winner of an ISPO Gold Award in January 2021.